Meet your Artist

Permanent Makeup and Lash & Brow Specialist

My name is Isela, and I am the owner of Browcharms. I attended the School of Botanical and Medical Aesthetics, and I am a licensed cosmetic tattoo artist. I have been brow-obsessed for as long as I can remember and stumbled across permanent makeup on Instagram at the tender age of 20. After having my own brows tattooed, my perception of beauty services was forever changed. Permanent makeup is the reason I pursued a career in the beauty industry. It is a way to impact someone in a long-lasting and positive way by saving them time, effort, and frustration every day. I realized early on that everyone can use a low-maintenance beauty hack to simplify their morning routine! I am also a brow and lash specialist. I love every service I offer, from simple brow shaping to beautiful, long-lasting lash lifts. My precision and attention to detail go hand in hand with my profession. I take pride in my work and my business, I believe transparency and honesty are critical in this line of work. I will always let my clients know if I don’t believe they are a candidate for a service or if they are unlikely to have the outcome they desire. If you’d like to meet me in person before committing to hiring me as your cosmetic tattoo artist I encourage you to book a consultation. It is important to ensure we are a good fit for each other. Thank you for checking out my business. I can’t wait to see your beautiful faces in my shop! <3